It makes you want to pull you hair out sometimes, doesn’t it?  Maybe sales are down or you’re losing market share–and you’re not sure why.  The real problem might be sourcing, training, compensation, your business process, performance standards, or other issues.  The bottom line is:  you’re not sure.  The solution:  a needs analysis.  

It’s critical that you know how to build a high performance culture in your organization, and the first step is a needs analysis.  LAWRENCE GROUP uses a variety of assessment tools that range from diagnostics and direct observation, to focus group interviews and field visits.  These data provide insight into business issues and organizational objectives.  The final product includes strategies and tactics based on a business plan.

The business plan may include:

• Organizational performance standards
• Core skill competencies
• Measurement, validation and monitoring
• Incentives and reward system
• Cultural and environmental elements
• Clearly defined processes and roles
• Unified vision, clarity and consistency
• Simplification of complex issues

What’s most important in a needs analysis is differentiating the problem from the symptoms.  For instance, ineffective sales training can be manifest in various ways:  low morale, loss of customers, high salesperson turnover, reduced ROA and ROI, poor corporate image, etc.  

We test various hypotheses and use extensive diagnostics to identify root causes.  What results is a prescription-a pragmatic solution-that is on-point and cost-effective.  

Contact us for a FREE organizational or team needs analysis and get started today on the road to increased sales and productivity!