Selling Logics
17 December 2008
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An all-new video-based selling skills system geared to the needs of new and experienced sales professionals. This 10-module, blended learning program is highly interactive and ideal for use in Webinars, Podcasts, training workshops and reinforcement meetings.
Each module includes streaming video. Participants watch and interact with the presenters. During the video, the participant may also take notes and complete exercises in a pdf/attachment.
At the conclusion of the video, participants complete additional written exercises related to content. Last, the learner engages in live skills practice with an on-site coach/supervisor.
Approximately 100 minutes of video.
Course Content:
- Module One - Preview and getting started-program introduction
- Module Two - The Sales Process-steps in the selling cycle
- Module Three - Messaging & Call Objectives-Initial Benefit Statements, value proposition
- Module Four - Strategic Probing & Listening-uncovering needs, probing models, proactive listening
- Module Five - Building Relationships-Internet DISC report, styles alignment with buyers
- Module Six - Presenting Solutions-applying features/benefits to needs
- Module Seven - Gaining Commitment-closing, reading buying signals
- Module Eight - Handling Objections-plan, overcome, price vs. cost
- Module Nine - Managing Skepticism & Indifference-offering proof statements, Socratic Process, prospecting
- Module Ten - Course Summary-program wrap-up, next steps and action items











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