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LAWRENCE GROUP offers custom workshops tailored specifically to your sales environment and industry. All workshop materials are geared to your products and services. Special discounts are available to groups. Workshops include -
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If you cant sell, you dont have customers
and if you dont have customers, you dont have a business. So, it all begins with the sale. Doesnt it?
At LAWRENCE GROUP weve trained over three hundred thousand sales professionals in the past 25 years including clients such as Amgen, Microsoft, Farmers Insurance, AT&T and PacifiCare. Were the best at what we do
thats increasing sales and profits for the clients we serve.
Now, were pleased to announce a new 2002 learning system designed for both entry-level and experienced salespersons
.. The Santa Barbara Sales Clinic.
This high performance, selling skills workshop is fast-paced and results-driven.
It will dramatically increase your effectiveness beginning with the first call you make after the seminar. We guarantee it. more about this clinic >>

You have a distinct, unique communication style and our "DISC" communication skills assessment provides you with a detailed, in-depth 22-page analysis including:
- general characteristics
- value to organization
- keys to managing
- keys to motivating
- strengths, weakness
- ideal environment
- checklist for communicating
- do's and don'ts on communicating
- action planning
This is a sophisticated diagnostic that can be used in a variety of ways: - a team-building tool
- an element in a selection and interviewing system
- in coaching and career counseling sessions
- a goal setting and action planning device
- in leadership and management training workshops
- in selling skills and advanced selling strategies programs
You are entitled to one instrument and report FREE. A $3.95 shipping and handling charge is applied to the FREE assessment offer. Contact LAWRENCE GROUP for details. 
It's critical that you know how to build a high performance culture in your organization. The correct strategy is derived from a pragmatic business plan which may include: - organizational performance standards
- core skill competencies
- measurement and monitoring
- incentives and rewards
- cultural elements
- common vision, clarity and consistency
- simplification of complex issues
- clearly defined processes
- enhancement of developmental needs
What's most important in needs analysis is differentiating the problem from the symptoms. We test various hypotheses and use extensive diagnostics in identifying root causes. Ultimately, what results is a prescription--a pragmatic solution that is on-point and cost-effective. Contact us for a FREE organizational or team needs analysis.  If the game is 90% mental, how come you've left out the most important part?
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Picabo Street is at the top of the mountain. Just before she leaps through the starting gate, she closes her eyes and visualizes the downhill--every turn, bump and jump in the run. She sees herself in a tuck position flying across the finish line with a record time. |
| Tiger Woods is sizing-up a shot in the Masters. Just before he hits the ball, he reviews his lie, the wind and the distance. Next, he visualizes a smooth, easy swing that lofts the ball on to the green. The backspin is perfect and he hears the unmistakable sound of the ball nestling into the cup. Birdie! |
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If it works for them, will it work for you? Of course it will. LAWRENCE GROUP and Digital Learning Designs is testing a new visualization system for managers and salespersons. It's called The Virtual Coach. We think it will revolutionize the way we work and the way we think about work. Once you try it, we think you will agree.
The Virtual Coach is a CD ROM that loads into your hard drive. It consists of business challenges you face each day and provides you with a 3-4 minute visualization that you can access prior to each encounter. The result is a positive outcome. A successful outcome.
As a manager, you have choices such as:
- Conflict resolution (with difficult employees or customers)
- Prioritizing work and staying focused (effective time management)
- Managing emotional situations (angry coworkers or customers)
- Resolving problems (work or personal situations)
- Enhanced communication (for meetings and presentations)
- Coaching and mentoring (new and experienced employees)
As a salesperson, your choices include:
- Attitude enhancers (being positive, persistent and staying "up")
- Energizers (getting things done, eliminating procrastination)
- Overcoming resistance (difficult customers or coworkers)
- Effective time management (planning, prioritizing and prospecting)
- Rehearsing success (positives prior to making a sales call)
- Making great presentations (communications and relationships)
Enter each challenge ready. Prepared. Stress-free. Increase your confidence and competence. Deal with negatives and turn them into positives.
The system ends with Days End. An optional 15-minute visualization. An extensive journey into a world of relaxation and reflection. It recharges your batteries for another day, another time, another success.
So, let's face it--you've got the skills and the technique. And, you've been through the training and the workshops. What's missing is in your head. Your mental game needs improving. The answer is The Virtual Coach.
The Virtual Coach includes the CD-ROM, Coaching Playbook and self-paced instructional guide. If you're interested in participating in a beta test, please contact LAWRENCE GROUP for details.

We exercise our bodies, so why don't we exercise our minds?
We think of the mind as a muscle. It needs stretching and exercise just as it needs rest and relaxation. It functions at peak efficiency with regular exercise. It sputters and misfires without R&R.
Today, the most important capital investment you can make involves intellectual currency--the mind. Our greatest asset is our brain. Our mind-power. So why do most companies ingore this asset on their balance sheet? Why are you ignoring it? Mind boggling, isn't it?
Maybe what's missing in your business is what's missing in the mind. An occasional break--a recharging and re-energizing--a Virtual Vacation.
LAWRENCE GROUP and Digital Learning Designs is testing a new productivity enhancement system. We think it will revolutionize the way we work and the way we think about work. Once you try it we think you will agree.
Virtual Vacations is a CD ROM that loads into your hard drive. It consists of several, 90-second brain and energy rechargers that can be interspersed throughout your work day.
- Begin each day with a 3-minute visualization that gets you focused on your goals, priorities and personal objectives for the day.
- Next, choose from 10 Virtual Vacations--head for the ocean, mountains, sunsets, Pebble Beach and other destinations.
- When you take each break is your call, depending on what you've got scheduled, your stress level, and your personal needs.
- The Virtual Vacations average about 90-120 seconds each.
- Breaks include guided imagery and visualization techniques.
Think of each segment as a "business break" or "mental vacation" that clears your mind of obstacles and debris. Your "mental muscle" is recharged and re-energized. Each break relieves tension and stress. As a result, you return to what you were doing with increased energy and resolve--improved focus. You think with greater clarity and enhance your problem solving abilities. Productivity skyrockets.
The system concludes with Days End. An optional, 15-minute visualization. An extensive journey into a world of relaxation and reflection. It re-charges your batteries for another day, another time, another success.
So, who says you can't flex your cognitive muscles just like you might flex a biceps? Maybe the only thing that's standing between you and success is the ability to stretch your mind to new levels. Add value to your balance sheet today with Virtual Vacations.
Virtual Vacations includes the CD-ROM, Vacation Guide and self-paced instructional materials. If you're interested in participating in a beta test, please contact LAWRENCE GROUP for details:
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